What is the largest BNPL in Europe?
By 2025, the BNPL market is projected to be valued at €300 billion. 16% of 18 to 34-year-olds use BNPL service. Sweden boasts the largest market share in the BNPL sector. Klarna has amassed nearly 150 million active users.
Which buy now pay later is most popular?
According to Statista Consumer Insights, PayPal with its interest-free “Pay in 4” option is the most popular BNPL provider in the U.S. right now, with 68 percent of surveyed BNPL users saying they used PayPal's Buy Now, Pay Later option in the past 12 months.
Which is the biggest BNPL company?
Biggest BNPL companies by market cap
Analysts attribute its growth to the rising number of BNPL users in the US, and the latest numbers suggest Mastercard's BNPL user base is set to rise from 45.1 million in 2022 to 76.6 million in 2025. Mastercard's lead as the top BNPL company is remarkable.
Is BNPL regulated in Europe?
Currently, BNPL services do not fall within the scope of consumer credit legislation. With the revised European Consumer Credit Directive (2023/2225/EU) also published on 30 October 2023, this is going to change, resulting in offering BNPL services being subject to supervision in certain instances.
How big is the BNPL market in Germany?
Afterpay
Which countries use BNPL the most?
Parent organizations